Top 45 PR Agencies
Public relations is a delicate and difficult part of any business’s life. If your company has recently come into the limelight — or if you want more public exposure — then a PR firm could be the best fit for you.
But PR is more than just making your business look good. It’s about improving your reputation and finding the silver lining in even the darkest moments of your business’s life. A good PR firm can do everything from giving your brand name more exposure to white-washing an unfortunate incident. And while they can be notoriously pricey, these agencies still have a place in modern business, and they’re definitely worth their costs.
That’s why our proprietary algorithm has compiled a definitive list of the top agencies in the industry.
These firms all exhibit clear signs of excellence, whether they do it through promotion or other forms of outreach. They have access to all of the important avenues and strategies that you need to get into the public eye, and they can boost your reputation by focusing on the positive qualities of your company.
More importantly, their teams of specialists are filled with some of the brightest minds in the PR industry. These are the people who are the best of the best, and they’re typically training the next generation to be even better than they are. With that kind of solidarity, you can expect a reliable, intelligent, and insightful contact at an agency of your choice for as long as you work with them.
If you’re in the market for a PR partner that’ll stick with you through thick and thin, these agencies are simply the best in the business.
| Rank | Company | Website | Pricing Level | Location |
|---|---|---|---|---|
| FATbit Technologies | Website | $$ | Mohali, India |
|
| Walker Sands Communications | Website | $$$$ | Chicago, IL |
|
| RELEVANCE | Website | $$$$$ | Indianapolis, IN | |
| Risdall | Website | $$$$ | New Brighton, MN | |
| Metia, Inc. | Website | $$$$ | Kirkland, WA | |
| Sparxoo | Website | $$$$ | Tampa, FL | |
| SPROUT Content | Website | $$$$$ | Pensacola, FL | |
| Chatter Buzz Media | Website | $$$$ | Orlando, FL |
|
| Cymax Media | Website | $$$ | Larkspur, CO | |
| Mabbly | Website | $$$$$ | Chicago, IL |
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April 2024 PR Agency Rankings
Every company needs a good PR agency behind it. These agencies are experts in maintaining a positive image for your company, and they set themselves apart based on two principles — consistency and results.
FATbit Technologies earned our #1 spot in the rankings by exemplifying both of those principles. Their all-in-one solutions for Internet marketing mesh well with their plans for public relations. When their clients need positive results, FATbit Technologies knows how to synergize different parts of their work to make sure their clients succeed.
Walker Sands Communications is a Chicago-based PR agency that also focuses on Internet marketing. They’ve earned awards for exceptional work in PR from some of the biggest publications in the United States, solidifying them publicly as one of the best agencies in the world.
Relevance takes marketing to new heights with publications, executions, and scheduling. Their PR specialists operate like well-oiled machines to make sure clients get the best results possible. They go above and beyond for their clients, which is why their list of client companies includes some of the most recognized brands in the United States.
| Rank | Company | Website | Pricing Level | Location |
|---|---|---|---|---|
| Reputation X | Website | $$$$$ | Sausalito, CA | |
| esd digital marketing | Website | $$$$$ | San Antonio, TX | |
| Appency | Website | $$$$ | Sacramento, CA | |
| Firecracker PR | Website | $$$ | City of Industry, CA | |
| ComboApp | Website | $$$$$$$ | Chicago, IL | |
| Shelton Interactive | Website | $$$$ | Austin, TX | |
| EMSI Public Relations | Website | $$$$$$$ | Wesley Chapel, FL | |
| Xtrazero Infotech | Website | $ | Noida, India | |
| Blanc and Otus | Website | $$$$ | San Francisco, CA | |
| Bateman Group | Website | $$$$$ | San Francisco, CA | |
| Schneider Associates | Website | $$$$$ | Boston, MA | |
| Marketing Maven | Website | $$$$$ | Camarillo, CA | |
| Viral In Nature | Website | $$$$ | Calgary, Canada | |
| BIGfish Communications | Website | $$$$$ | Brookline, MA | |
| NewmanPR | Website | $$$$ | Miami, FL | |
| The Byne Group | Website | $$$$$$$ | Suffern, NY | |
| The Miller Group | Website | $$$$$ | Los Angeles, CA | |
| MediaSource | Website | $$$$ | Columbus, OH | |
| SPRITZ LLC | Website | $$$$$$$ | San Francisco, CA | |
| Coming of Age | Website | $$$$$$$ | Oakbrook Terrace, IL | |
| Speak! | Website | $$$$$ | Hillsboro, OR | |
| Calabria Technology | Website | $$$ | Granite Bay, CA | |
| mobitectonic | Website | $$$ | Craiova, Romania | |
| VDODE | Website | $$ | Hyderabad, India | |
| Nerland Co. | Website | $$$$$ | Minneapolis, MN | |
| JJR Marketing Inc. | Website | $$$$$$$ | Aurora, IL | |
| Media Launch | Website | $$$$ | Ottawa, Canada | |
| Excela Creative | Website | $$$$ | Culver City, CA | |
| Pinkston Group, Inc | Website | $$$$$ | Alexandria, VA | |
| Alipes Inc. | Website | $$$$$ | Boston, MA | |
| TrizCom PR | Website | $$$$$ | Dallas, TX | |
| BRAINTRUST | Website | $$$$$ | Las Vegas, NV | |
| Sonata Venture Solutions | Website | $$$$$ | Westminster, MD | |
| Taylor and Co. | Website | $$$$$$ | Los Angeles, CA | |
| FSAP | Website | $$$ | Istanbul, Turkey |
How to choose the right PR agency for you
With so many PR agencies on our list, it’s hard to choose just one. But it is possible. It’s important to keep in mind that there is a perfect PR agency for every business – and not all business will think that our number one choice is the perfect choice for them. That’s okay! We want you to do your research and find the agency that will do the best things for your business. Here are a few tips to help you choose the best PR agency for you.
1. Consider how you get along
You should always speak over the phone with a PR agency before signing any documents. This allows you to see how they communicate, pick up one their specific personality, and decide if they’re an overall good fit for your business.
You should be sure that when you talk to a PR agency, they make your goals their goals. You want to be under the impression that nothing matters more to them than your business. This will ensure that they put you number one.
You should also be sure to ask questions like how long they’ve been in the business, results they’ve gotten for other businesses, and if they have any customer testimonials that they could share. This info will work together to prove to you that they’re a well-rounded PR agency that’s a good fit for your business.
2. Don’t dismiss budget
PR agencies can be pricey, but that’s because they do really great work for your company. However, just because they’re on the lower end of the cost scale doesn’t mean they’re any less talented as a PR firm. What they charge is based on a lot of things – how many people work at their firm, what services they provide, what services you need, and more.
That being said, it’s important to choose a budget and stick to it. You’ll likely be able to find a PR firm in your budget.
If you break your budget, you could put your business in financial trouble, so it’s important to cross off any agencies that exceed your maximum budget.
3. Location, location, location
The location of your PR firm is important – especially if you’re the kind of person that likes to talk in-person with the people you work with.
Hiring a PR firm that works across the country isn’t conducive to meeting in-person once a week. So if this is something that’s important to you, location should definitely be a deciding factor. Just like you did with budget, decide on what PR firms are too far, and cross them off your list.
Public relations and your business
Public relations is a complicated fields, and that’s why it’s so valuable to find experts who can help you succeed. Our list of the best PR specialists covers the whole world, even though many of them are located in New York City. While that can seem overwhelming if you don’t work near the Big Apple, these agencies are good enough to help you no matter where you are.
Picking a PR partner is difficult, especially because of how quickly you can rack up expenses. Good publicity doesn’t come cheap, and that means you’ll have to increase your marketing budget significantly to contract your first PR partner.
Still, the results will be worthwhile. Even if you’re headquartered in a small town, the mass recognition that a PR firm can get for you can help you increase sales and lead generation, particularly if you operate online.
PR firms are also handy for any hits your company might take from public opinion. It’s not likely that smaller businesses will need that kind of coverage — but for larger brands, it’s invaluable. Having a third party pull some strings and improve your reputation for you is much easier than handling it on your own, especially if you’ve never had to handle something like that before.
When you’re talking to a potential PR partner, it’s also important to keep in mind that no matter why you want to contact them, they’re talking to you so they can help. The best PR agencies aren’t judgmental, critical, or snide. They understand that you want something from them, and that’s what they want to deliver.
If you do encounter a PR representative that makes you feel judged or uncomfortable, it’s best to look at another agency. These people are going to be your go-tos for any public issues your company experiences, and that means you need open and clear communication with each other.
With those qualities in mind, your perfect PR agency is just a click away! Check out all of the best PR agencies below!
Contact us for more information
If you want to know more about Agencies Ranked, please contact us today! We’re happy to answer questions about our algorithm, ranking system, and anything else you have to make sure you can find the perfect PR firm for your needs. We’re always happy to hear from people who use our lists — and that’s why we want to hear from you!